Examining the 4 Areas of Business Social Networking Risk

Social media is now as common as a cup of coffee. Millions of people each day visit Facebook or Twitter, or spend their time blogging or “wiki-ing” (if that’s really even a word!). If those people, however, are your employees, you have to take it seriously. According to the Nielsen Company, business social networking is…

Yahoo Syncs Up With Facebook

As it continues to layer new social features onto its Web properties, Yahoo is expanding its partnership with Facebook to sync up the two services. Under the new arrangement, users will be able to couple their Yahoo (NASDAQ: YHOO) and Facebook accounts so they can access their news feed, mail and other information from the…

Is Social Networking Community Building?

Technically, social media are the tools being used to build a communities. However, the term “social media” is often used to refer to the dominant online social networking sites such as Twitter, Facebook, YouTube and LinkedIn thus confusing the entire discussion. The real conundrum facing business today is not which tools to use but whether…

Enterprises Barely Tapping Web 2.0 Potential

The so-called consumerization of the enterprise trend has many companies establishing an online social networking presence on Facebook, Twitter and other social media as a way to reach customers and even to appeal to a younger, Web-savvy generation of employees. But there are many more tools and services companies could be using to derive value…

Clamping Down on Social Networking

Social networking sites such as Twitter and Facebook allow people to communicate more loosely, but many companies are tightening their grip on how employees use these channels at work. Some 38 percent of CIOs interviewed are implementing stricter social networking policies — more than twice the number (17 percent) who say they have relaxed the…

The Top 10 Social and Digital Media Developments of 2009

From killers to hoaxes, 2009 had its share of the nefarious and inane―in real life and at the intersection where real life meets the digital world … a still mystifying and mysterious GPS coordinate somewhere in the Twilight Zone. To put things into perspective, we’ve come up with our own Top 10 list of some…

To Tweet or Not to Tweet is No Longer the Question

The question is plain: do you have an obligation to store employee Tweets, Facebook status updates, and all manner of other social media utterances that continue to capture favor in this era of rampant micro-blogging? The answers do not come easily so step one is just recognizing that social media, in all it’s forms, is…

Many Executives Hesitant to “Friend” on Facebook

Thinking about “friending” your boss on Facebook? You may want to reconsider. According to a recent survey, nearly half of executives are uncomfortable being friended by the employees they manage (48%) or their bosses (47%). The survey was developed by OfficeTeam, a staffing service specializing in the placement of highly skilled administrative professionals. It was…

Social Networks Are Risky Business

Why does it seem that most IT departments are woefully un-prepared for IT innovation? Why are they usually viewed as the detractors and inhibitors of technology rather than the innovators and enablers? My own analysis is that the IT department is saddled with processes based on project management that do not allow for innovation. The…

The Business Case for In-house Social Networks

Call them a plague against productivity – or, just maybe, they are the tool that will unlock enormous new value for business. The debate is that sharp. On the thumbs-down side of the equation are top corporate brass who routinely express annoyance over employee involvement (on the company’s dime) at high-profile social networks such as…