Tag: Mobile Analytics

CEOs and Tech: An Executive-Level Digital Divide

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It’s hard to argue digital technology’s transformative effects. Yet according to a report from MIT Sloan Management Review and IT services and consultancy firm Capgemini, businesses are struggling to capitalize on technology trends like mobility, social media and analytics. And the problem starts at the top. A mere 38 percent of the 1,559 executives and…

CMO + CIO = Mobile Success

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by Fernando Alvarez, vice president and leader of Capgemini’s Mobile Solutions practice Mobility is the next big phenomenon that is already here. According to Cisco, there will be more mobile devices than people by 2016 based on UN projections that the world population will reach 7.3 billion within four years. While many enterprises are already…